JD Institute of Fashion Technology campus in Cochin offers a three-year Bachelor of Business Administration (B.B.A.) in Event Management in collaboration with Singhania University. The program introduces students to the various fundamental aspects of event management and encourages them to enquire established and new ways of working. The pedagogy of the program supports an understanding of the evolving nature of the industry and fosters in the student the ability to investigate its wide and growing areas of application. Developing an approach that is adaptable and versatile, the course emphasises on the development of decision making, marketing, entrepreneurial skills and other analytical abilities that are essential to determine the resilience of an efficient event management practice.
Description
The three-year B.B.A. course in Event Management encapsulates the various nuances of the field including managerial training, event-design conceptualisation, material, sourcing and organisational skills. The students are also trained and exposed to various digital tools and mediums, space design, brand identity design and advertising. Through the understanding of history, students are encouraged to develop an analysis of the various parameters and influences that inform its practice. This analysis will also help them understand and learn the various strategic methodologies that can enable them to deal with challenges and adopt adaptive and resilient ways of working. Through the identification of various concerns that affect the current event management industry, the students through rigorous training are equipped with the ability to efficiently lead their practice.
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https://www.jdinstitute.edu.in/course/bba-in-event-management-singhania-university-3-years/
