How to Take Sales Promotional Photos for Jewelry

in fashion •  4 years ago 


After dealing with a jewelry supplier, your next deal of business would be taking photos of your items. You know you must put those photos in your website and catalogue. You know most people go to Internet to shop for items. You can also put the catalogue in places where people may be interested in buying your items like hotels and shopping malls. Hence, better make the photos of the jewelry look as good as possible. You know potential items would look at dozens of jewelry pictures. Thus, better do something with the photos that will make them stand out over the rest. Here are a few tips so that the items would look nice:

Clean Jewelry

It would not look good if the jewelry items look pretty dirty. When the jewelry supplier delivered the items to you, it is possible they get dirty sometime during the travel. Thus, you must use the proper cleaning materials in making sure the jewelry looks as good as new. Better take your time in cleaning them as that can be compared to putting makeup on models while preparing for a photo shoot. In fact, it would not hurt to do it twice or even thrice until you are sure there is absolutely no more dirt on the jewelry. It takes a lot more than just wiping the jewelry items with a washable cloth.

Avoid Being Complicated

Keep the photo as simple as possible. The jewelry should be the main focus on the photo so there should be no distractions. It would be advisable to not use fancy lighting or props as those things are not really needed. Better focus all your attention on the subject. One good idea would be to focus on the main features of the jewelry. When the customer notices that, it won't take long for this person to lean towards buying the item. You know each item has its own main features so better highlight that so you will get good profit.

Use Macro Lens

If you are using a DSLR, the macro lens are the most appropriate for this type of situation. It is one of those overlooked features that DSLR users usually don't take advantage of. Better not make the same mistake as you would want the subject to look its best. At first, it is going to be hard. However, as time passes by, you are going to be used to it and it will become a lot easier.

Control Reflections

It is normal for the jewelry items to have reflections in them. Hence, better do something about that since the last thing you would want to happen is for your reflection to appear in the photos. One thing you can do is to place a piece of paper at the bottom of the camera. At the same time, this method is going to put a lot more spotlight on your subject. Another thing to do would be to put white paper on top of the subject so that its shadow will hardly be noticed.

Use Contrasting Colors

The jewelry item will get a lot of attention if it is placed on contrasting colors. This is the time when you should be creative. You can put the jewelry item on top of a leaf or on top of sand. The stunning background would only put more focus on the subject. Potential buyers would like what they see and they can't wait to see it person.

If you follow all of the above tips, it will only be a matter of time before you arrive with jewelry photos that have excellent quality. In fact, you are going to look like a professional after following those simple steps. Hence, you are going to save money because there would now be no need to hire a professional photographer to take the photos for you. Keep in mind that you will need to take photos of your jewelry items a number of items. Along the way, you will learn a lot more ways to keep the photos more interesting. You know you would want to impress the people who get to look at the items so they won't dismiss it right away.

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