It is fun experimentation. I decided not to add chia or coconut as it would make it too dry and I agree... ground nuts would be like a flour so I don't know how it will affect the rise and texture of the loaf. I'm also not sure why as the chunky nuts and seeds and fruit are what makes this an exciting loaf. Next time I'm not using cranberries as I cant do too much sweet food for brekky and I'm going to add some coconut too and maybe banana.