Initially, let us take some time to understand the concept of loyalty reward programs. Today, we live in a highly commercialized world, where consumerism can be considered to be a kind of a “raging war” in the business world. It is interesting to watch the gravity and depth of the various marketing strategies that are developed and implemented by companies to encourage consumer retention. One such marketing strategy which has taken a big boom in recent times is the introduction of loyalty reward programs. These programs are designed specifically to encourage customer retention. There are various programs such as special discounts, free merchandise when purchase values are over a given amount, special access to newly introduced products, and so much more, offered to return customers. During their visit, they are invited to register as a member and from there on will be entitled to an identification number and will be provided with a card. Thus, with this concept consumers carry a considerable number of cards in their wallets, sometimes not knowing what happens and are completely ignorant of the processes relating to the program.
Now there is a relief!! We can gladly welcome Gabrotech into our personal consumer world, basically allow Gabrotech to take control of our wallet of loyalty cards. They have the solution, a method of making life easy in managing these loyalty reward programs and will support the consumer to make the maximum use of the advantages they offer.
Who is Gabrotech? This is a portal or platform which is decentralized and offers a technology called the Blockchain which easily and efficiently tracks and validates the use of loyalty tokens that have been offered, traded and used.
This is extremely beneficial and advantageous for both, the consumer and the merchant as this platform offers a supporting system to effectively manage these loyalty programs. Research proves that an average household would enroll in at least 25 such programs, based on the present day trend of this marketing strategy. However, it seems that consumers are disappointed, as they feel the loyalty program market is crumbling, and not keeping up with its promises. There is a belief amongst consumers that these loyalty program operators create situations where it is difficult for consumers to redeem their points. Thus these unredeemed points get converted into profits for the company. That’s when Gabrotech steps in to make the change.
How does Gabrotech work? Their strategy proves that loyalty points are beneficial for everyone – the merchant and the consumer. Gabrotech further states that consumers are not aware of loyalty points worth billions that are lying in their cards, unused. Plus, consumers are frustrated with the difficulties in redeeming points, deadlines as well as transferring these points to other programs. All you got to do is invest in a Gabro token!! This technology will help redeem, transfer loyalty points and have access to their six special solutions. Consumers can enjoy managing their rewards securely. Merchants can work via the Gabrotech platform and enjoy many special features towards their benefit.
So why disrupt the Loyalty Rewards Market?
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