How to Google Ads Conversion Tracking with Google Tag Manager

in google •  2 years ago 

How to set up Google ads Conversion Tracking with Google Tag Manager? To set up conversion tracking with Google Ads and Google Tag Manager. Your Google ads conversion tracking should now be set up and working on your website. You can use the Google Ads conversion tracking report to track the number of conversions that are generated by your ads.

Google ads Conversion Tracking

Google Ads Conversion Google Tag Manager.png

Here is a step-by-step guide to setting up conversion tracking for Google Ads using Google Tag Manager:

  1. Create a Google Tag Manager account if you don't have one already.
  2. Go to the Google Ads account and create a conversion action.
  3. Get the conversion tracking tag from Google Ads and copy it.
  4. Log in to Google Tag Manager and go to the container in which you want to track the conversion.
  5. Click on "Tags" and then "New."
  6. Click on the "Tag Configuration" and choose "Ads Conversion Tracking."
  7. Paste the Google Ads conversion tracking tag into the Tag Configuration.
  8. Select the conversion action you just created in Google Ads.
  9. Choose the "Triggering" option and select the pages you want to track conversions on.
  10. Save the tag and preview it to ensure it's working correctly.
  11. Submit the container changes and publish them.

You should now be able to track conversions from Google Ads in Google Tag Manager.

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