How to make Repeat Sales With Shopify

in graphic •  3 years ago 

I’m going to level with you – a lot of online business models are lazy.
That is to say they’re either lazy or they’re just not very ambitious.
What do I mean by this?
I mean that they tend to fall back on tried and tested methods. Methods like setting up a
blog and then promoting an ebook.
Online business tends to fall into one of two camps:
In one camp you have ‘internet marketers’ who a lot of the time simply sell these ebooks,
or perhaps affiliate products.
And in the other camp you have the brick and mortar businesses that see the web as a
way to perhaps get a few more customers and that’s pretty much it.
Either way, neither of these businesses are using the web to the fullest of its potential.
Far from it.
There’s so much more you can do with an online business and a great example of this is
to set up a membership site or a subscription product.
From there, there are then tons of additional apps, tools and services you can use in
order to grow that basic model and accomplish some truly ingenious methods of
generating revenue.
In the full ebook, you’ll learn everything you could possibly need to know to make this
happen – from how to set up a membership site with Shopify, to the types of products
you can sell from one and how you can utilize apps to grow your store to the next level.
In this free report we’ll just be taking a tour of membership sites and subscription
products and in doing so, we’ll look at two very unique business models that go beyond
the basic ‘online business’ models that we tend to see.
When you take the time to look into some of the other products available and when you
let your imagination run away with you, there are some far more efficient ways to make
money…
Business Model 1
Selling a Subscription Product
The first business model is going to be selling a subscription product. As you read on
you’ll see how this is even more effective than it might sound.
Of course selling any kind of subscription is always a great strategy. When you sell a
subscription instead of a one-off, you can set-up a recurring payment which means
you’ll get guaranteed profits on a weekly, monthly or quarterly basis.
To do this, it’s normally a good idea to start with a website. If you have a website with
your own regular audience, then this will make it much easier for you to sell your
products because you’ll already have the trust of those users.
Next, you’re going to need to create your product. There are tons of products you can
sell in this manner. For instance, why not take the normal ebooks you’re used to selling
and break them down into chapters? From there, you can then sell them as ‘lessons’ as
part of a longer course.
You can even sell physical products this way. For instance, if you sell clothes, why not
create a subscription service where your buyers get a selection of items that go together
each month, thereby giving them completely new outfits they can wear on a regular
basis?
There are many sites that sell diet plans this way – where each week or month the
subscribers receive a pre-packaged lunch with all the separate ingredients so that they
can cook easily and stay within the guidelines of their diet! Other things like
supplements lend themselves naturally to subscriptions.
You can even set up a reseller business – buying products and then repackaging them
into some kind of special ‘pack’ for your audience. There’s no risk because you’re paid at
the start of the month and you can then reinvest that money into products!
Now to take this model to the next level, all you need to do is to get some affiliates
(marketers who will gain commission for promoting your sales) which you can do easily
enough with a number of Shopify plugins! Now you’ll have a legion of marketers
promoting your monthly/weekly services!

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