What Is A Personal Elevator Pitch?
A personal elevator pitch is a quick summary of what you do to sell yourself as a professional. You can use it to introduce yourself to potential clients or employers to increase the likelihood of a positive outcome. It’s named 'elevator pitch' for the amount of time it should take to deliver it—the duration of a short elevator ride (roughly 30 to 60 seconds or 75 words).
An elevator pitch needs to:
have a bullet - Say what you do in 7 secs or less. Don’t only say what you are.
Example: “I help highly motivated professionals.....”
be concise - The second part is what you believe about what you do. This part, combined with the bullet should be 30-60 secs.
Example: ""to remove mental blocks that are limiting progress..."
be catchy - It has to grab them! You’re looking for a wow. You want them to say, “Tell me more about that.” Telling a story is another option.
Example: "increase their confidence and achieve specific career goals."
be crystal clear - Don’t be vague and confusing, be clear and specific
And it needs to: have a call to action - Give them a reason to remember you and call on you.
Example: "Here's my business card. Contact me for a FREE 30 mins coaching session."
Full Example of Elevator Pitch: "I help highly motivated professionals to remove mental blocks that are limiting progress, increase their confidence and achieve specific career goals. Here's my business card. Contact me for a FREE 30 mins coaching session.
How do I prepare my Elevator Pitch?
To help you prepare your Elevator Pitch, ask yourself the following questions:
What do I do? - Listing the things you do will help you to come up with a killer Elevator Pitch.
What is the need I fill?
How do I fulfill that need?
Call to action
ELEVATOR PITCH TEMPLATE
My name is... (NAME), I help... (TARGET CUSTOMER) to.... (remove the problem) so they can...(benefit). Here is my (business card / social media platform). You may connect with me for.......(offer).
Tick off these bullet points to make sure you include all the necessary ingredients in your ELEVATOR PITCH
Bullet
Concise
Catchy
Crystal clear
Call To Action
Post your Elevator Pitch below for comments and valuable feedback. You can also send it to me on Discord: https://discord.gg/DMcsHANy
@rachelshieff