Do you find SEO confusing and hard? Don't worry, we've all been there. But what if I told you that there's a handful of tools that are amazing for beginners and will solve all of your SEO problems? Hey, everyone, today I'm going to be sharing with you the best seo tools for beginners.
Mott Moz
. The first tool I have for you is Mott Moz is a really simple and easy to use SEO tool, especially for beginners, that were really pretty a nice user interface in which when you add your website, it'll show you all of the errors. Those errors will be your on page errors. But do you have duplicate content, or your title tags messed up? Whatever it may be Moz will monitor your website and notify you when there's problems. And they'll even tell you which ones are urgent that you should be fixing first and which ones aren't as important. If you've heard of Moz just leave a comment below saying yes. If you haven't leave a comment saying no. I'm just curious to see how many of you guys have used moss or even heard of it.
Uber suggests,
The second tool I have for you is Uber suggests, what Uber suggests allows you to do is find more keywords to go after. The thing with SEO is you need more keywords. The more keywords you're targeting, the more potential traffic you can get. You'll find that you already rank for certain keywords over time, or you're going to rank for certain keywords over time. As you find out what keywords you're ranking for what's driving you traffic, you should put those keywords into Uber suggests that'll show you all the longtail variations of those keywords. For example, I rank for digital marketing on page one of Google. But putting in digital marketing into Uber suggests it'll show me all the other similar terms to digital marketing. And because I rank for the head term, Uber suggests is providing me the longtail terms, these are 345 word phrases. By integrating these 345 word phrases onto my content that webpage already ranks for digital marketing, I'll find that I'll quickly start ranking for all the longtail terms within 30 days. To do this, you need to take those keywords that are relevant to your article and integrate them in. Sometimes you can just add in those keywords. Other times you have to expand upon your content to make it flow and make all sense. Don't just add keywords just for the sake of it has to flow with your article or webpage that you're doing this with.
Buzzsumo
The third tool for you is Buzzsumo. When you're trying to figure out what content to write on, the last thing you want to do is write content that no one wants to read. But here's the cool part about Buzzsumo. There's already a lot of content within your space, type in keywords within your space and Buzzsumo will show you all the popular articles that have done well. You want to take this not to copy those articles, but instead to give you ideas of what people like versus what they don't Buzzsumo bases this on social shares. So you know, if you create content that's similar to this, you'll do well on the social web that's like on sites like Facebook, Twitter, LinkedIn, you get the point. That's why will you want to use Buzzsumo, because the last thing you want to do is write content that no one wants to read.
Keywords Everywhere
The fourth tool for you is Keywords Everywhere. Keywords Everywhere is a free chrome extension, in which when you perform searches on Google, it'll show you other related keywords, as well as the search volume for all these phrases. So when you're just doing some Google searches, at least you'll find more keywords that you could be going after.
Ahrefs
The fifth tool I have for you is Ahrefs, agers has this cool feature called the link intersect with the link intersect does is it shows you who's linking to your top three competitors, but not linking to you. The reason I love using the link intersect is if people are linking out to multiple of your competitors, there's a good chance that they'll also be willing to link out to you. If you reach out to a website that only links to one out of 100 of your competitors, it's gonna be really tough to email them and convince them to link to you. But if someone is linking out to a handful your competitors, it means that they're continually open to linking to more and more people within your space. And that's why you want to use the link intersect.
Google Trends.
The next to the checkout is Google Trends. Google has continued push brands more than anything else over the last year. You want to build a brand. The reason you want to use Google Trends is it'll show you how well your brand is doing over time you go to Google Trends. You type in your name versus a competitor and I'll show you which brand is bigger. You want it to continually grow over time. And a great way to make a grow is by leveraging an omni channel approach that's doing things like content marketing using tools like bus similar which we talked about doing things like link building, which again, we talked about right using href. Doing things like updating your content going after more phrases, so more people can find you over time, you can do that by using tools like Uber suggests, which again, we talked about. But the cool part about Google Trends is it tracks your brands, not just over time, but it shows you how your brand is doing in different regions and countries. This is huge. If you're not a global company. That way, you can see which regions or areas you need to improve upon the most.
The last tip I have for you is answers the public. When people are searching Google, a lot of times, they're asking Google questions, you want to make sure you're at the top for all those questions. You know that site Quora, core gets so much traffic because all it does is answer popular questions. Why can't you answer these questions on your own website? answers the public, like if you put in a keyword such as marketing, it'll show you all the questions related to marketing. Now you can update your website to cover all these questions that people are searching for. So you can get the most amount of traffic from Google. So that's it. Those are the tools that you should use as a beginner.