You know, there is much brand philosophy about all things that are going on in the humans while we are here, and we have name on ourselves as humans, we have name on places and on regions and on countries, and we are just here like a candle in the wind. And Elton John was singing this song in the funeral to Lady Diana.
So, what is really the life about? Well, it is about learning, and doing productivity and effectiveness and efficiency of space, times and resources when we are here. And we can do established and new things, and it is the same where we are, and we can be alone or together in groups, and we cannot to any times anywhere reach all people in the world with some messages, and hence we are forced to just give something of ourselves to the people that are concerned with our love, messages, cognitions and emotions while we are here. So, loving oneself and we other people around, that is the main message nowadays.
So, Swix, what is that brand? Well, it is about training equipment, and clothes for training, and things we are having outside in the nature when doing trips and enjoy the life in the nature while we are where we are, and we are just here as friends, and we love being together, and the loving behavior is just with and without any other humans than oneself when we are where we are.
And as I mentioned above, we are all humans like a candle in the wind when being in the life, and what does this thing really means for us? Well, the candle, in this context, is a symbol of something delicate and easily extinguished by the winds of change, struggle, or tragedy, and the life is silent or with wind when we are here, and hence we can just adjust the wind to some degree, zero or whatever, when being out there in the nature as we are meeting and facing when we are here.
So, why are we using the brand called for Swix, and what does it stand for while we are here? Well, we should always believe high about ourselves, and we should do just what we want and like in the life, and the going through of the life, is just mine and just mine responsibility, and we are in the lives of ourselves and other people when we are here, and we are not sure about other people than ourselves, and hence we should be normal and extreme in our ways of being a human. And what is the brand Swix standing for? Well, they have a brand philosophy, and this is that SWIX means Shareholder Weighted Index and refers to the proportion of the company's listing on the South African share register. And therefore things are as they are when we are here.
So, where does the reality come from? Well, nobody can be sure, and we are just believing or not believing in something and in anything when we are here, and we are just listening to ourselves, and not to other people, and the responsibility of my life is just in my hands, and not in any other humans that are living, operating and maybe working – hopefully – today just as we are humans such as we are.
So, the brand Swix is coming from Norway, and this company making the products that you are finding inside and outside the internet, is a Norwegian manufacturing company of winter sports equipment, headquartered in Lillehammer. And there are many kinds of products here, and the range of products by Swix include ski wax, ski poles and sportswear. And the product and the brand Swix stand for quality during the times when we are using its products in the human nature in the nature, and hence we are inspired and we are meeting own and other humans satisfaction when we are here.
And marketing and marketing strategies are about giving the market the four Ps, as Product, Price, Promotion and Place, and for giving satisfaction to the customers and vendors, and for not being engaged in too boring cases with dissatisfaction while we are here, and we are our own king in the life. Life is like being a king! And you can be my queen!
And Swix was in the markets for the first time on 28 November 1946, just a little after the Second World War!
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Sverre Larsen
Kristiansand, Norway
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