In 2015 the number of emails being sent each day was estimated at 205 billion.
Just two years later that number has grown to 269 billion.
The reason for the growth of sending email?
Sending an email is easy, inexpensive and fast.
The problem is that the ease of sending email has lead to the proliferation of highly untargeted, low quality emails.
Its an industry that is ripe for change. Enter Emmares.
Emmares in a nutshell
Emmares is to connect marketers of high quality email content with recipients who want to receive it. They are using blockchain technogloy to encourage marketers to produce better quality email.
The benefit for email marketers is that they are able to get their marketing messages in front of targeted customers who will actually be interested in the content that is being sent. This can help them to expand the reach of their email marketing and achieve higher return on their marketing spend.
To do this email marketers invest into a reward pool. This pool will be used to provide rewards to the email recipients who will be evaluating their emails.
On the side is the email recipients. They will evaluate the quality of the emails that marketers send. In return for doing this they receive rewards in the form of tokens from the reward pool.
The Role of EMA Tokens
EMA tokens are a native, cryptographic token for the Emmares ecosystem. Recipients who evaluate content will be rewarded with EMA tokens.
These EMA tokens can be exchange both back and forth to ETH on the DEX exchange.
In total 500 million EMA tokens will be created.
EMA Crowdsale
EMA tokens are being distributed in a crowdsale. 51% of the total supply of EMA tokens will be distributed during this crowd sale.
The crowd sale is planned for Q2 of 2018. You can learn more about the EMA crowd sale by visiting:
Emmares Website: https://emmares.io/
Emmares Whitepaper: https://emmares.io/whitepaper.pdf
Emmares Facebook: https://www.facebook.com/emmares.io/
Emmares Twitter: https://twitter.com/emmares_io
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