The American supermarket giant settled in China just after the withdrawal order of American enterprises from China was issued.It's overheated! Two-hour passenger flow is more than ten thousand people, and the average cost is more than one thousand dollars!
As the second largest consumer market in the world, China has always been favored by foreign retail enterprises. Recently, Sino-US economic and trade frictions have escalated. Some Americans ask American companies to withdraw from China immediately and return to American investment. What is the actual situation?
CCTV reporter Zhang Xin: This is the first store in mainland China where Costco, the largest chain member supermarket in the United States, opened. After opening yesterday, the strong purchasing power of Chinese consumers amazed the international giant enterprise. According to statistics, in only two hours, the flow of customers exceeded 10,000 people, with an average of disappearing. The consumer spends more than 1000 yuan.
Membership reporters of Kaishi customers see that 130,000 people have registered as members, breaking the new record of opening customers'global single store membership. The popularity of the first store in mainland China has boosted the stock price of market-openers against the trend.
Since this year, many foreign retail enterprises have increased their capital and capital in Shanghai, and "plus China" has become their choice to express their confidence. On June 7, the first Chinese store of the world's top 500 and German retail giant Olec officially opened in Shanghai.
Then, the Bird-like Company, Japan's largest household chain, announced that by 2032, 1000 Bird-like stores will be opened in mainland China, exceeding 700 stores in Japan. On June 28, Sam's Membership Store, the world's top 500 and Wal-Mart's super giant, will open a new store in Qingpu, Shanghai.
This is the second store that Sam's member store opened in Shanghai nine years later. It is also the 26th store in China. Wen Ander, president of Sam's China Club, told reporters that it was the good performance of enterprises in the Chinese market that gave them the incentive to increase capital and capital.
Wen Ander, President of Sam's Club in China: We have made a strong growth in the Chinese market. The number of members has increased to 2.6 million. Sales have also achieved double-digit growth. So we plan to open six more stores in Shanghai. By 2023, we plan to open 40 stores in China.
The strong purchasing power of China's market has indeed made foreign retail enterprises profitable. According to the latest data, the retail sales of 122 foreign-funded enterprises above the quota in Shanghai have increased by 9% compared with the same period last year.
Chen Yougang, Chairman of Olezi China, Germany: We are currently applying for the establishment of regional headquarters in China. It should be said that we are very encouraged by our achievements in the past two months. China's market is very large, and there are many world-class, new retail formats, which increase our confidence to further increase investment and expand business in China.
During the interview, the reporter met Dr. Bernd Hall, president of the European Retail College, who was investigating the market. He thought that it was a wise choice for foreign retail enterprises to increase their capital in Shanghai, because the Chinese consumer market was huge and dynamic.
Bernd Hall, President of the European Retail Academy: For foreign companies, it's either now or late. In marketing, there is a saying that if they don't come to China now, they should sell their business because it's too late to enter the Chinese market.
From January to July this year, Shanghai attracted 1,506 foreign-funded commercial and trade projects, accounting for 36.7% of the total number of projects. Commercial and trade industries attracted 3.54 billion US dollars in contractual foreign investment, accounting for 12.9%. Consumption upgrading and increasing openness in Shanghai made foreign-funded enterprises full of confidence in the future.
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