In recent years, consumer behavior has changed considerably due to technological advancements and changes in society. As a result, shopping expectations have changed significantly.
Today consumers make comparisons and choose where to buy and how to be treated. That's why we say today that we live in the age of the consumer, an era in which offering a good shopping experience is no longer a differential, but an obligation of the retailer. Otherwise, you will lose customers to the competition.
86% of consumers are willing to pay more for a good shopping experience, according to a survey. So what is the best way to offer a good and improved experience to consumers?
Well, Live Shopping has the potential to be an incredibly powerful sales and marketing strategy if it is used appropriately.
Read more: https://blog.channelize.io/channelize-io-launches-wix-integration-for-live-shopping/