The main job of an affiliate marketer is to lead their target audience to take an act - whether that's the purchase, contact form, or even visiting the site of the merchant.
For this reason, they add affiliate links to their blogs, websites or social media posts. A tracking cookie contained in the link assists affiliate networks identify where sales originated from. When a user buys something that is made, it will be associated with the affiliate.
Source Link-- https://insidetheworld01.blogspot.com/2023/02/ultimate-guide-of-affiliate-marketing.html