The greatest fairness in the world lies in the constant upgrading of science and technology, which changes the underlying business logic of this society, so that young people have many opportunities to start businesses. Finally, through their own efforts, they can achieve the rise of wealth and class!
Therefore, the constantly changing technology and business model is the basis for young people to counter attack!
However, it is easy to say that there are very few young people who can really counter attack successfully.
If we divide a person's acquisition of wealth into two stages, the first stage is the wealth accumulation period, that is, the first bucket of gold earned in life. Let's temporarily set the amount of the first bucket of gold to 10 million (different definitions in each city), and the second stage is the "snowball" period of wealth, that is, your wealth increment comes from "money generates money", realizing passive growth of wealth.
Obviously, it is the most difficult to earn the first bucket of money in life. If we consider the proportion of the number of people with assets above 10 million in the total population in China, only about 0.2% of the people have assets above 10 million. That is to say, only about two people out of 1000 have realized the first stage of wealth, namely, the first bucket of money in life. (Note: This is just assets, not deposits. If you count by deposits, the proportion will be lower.)
The statistics here show the proportion of people of all ages. If we only count the number of ten million people born after 1986, that is, the number of ten million millionaires under 35 years old (also known as the new rich), there are only about 176000 people in China, which is equivalent to less than one person among 10000 young people with 10 million assets.
Why is the first bucket of gold so hard to earn? What is the threshold that affects young people to earn the first bucket of gold? With these questions in mind, let's further discuss:
- Age stage and track selection
There are three friends around me. It happens that their wealth is far more than ten million:
A, after 70 years, he came to Shenzhen to work for more than 20 years. He is a boss who does engineering. At present, he is worth more than 1 billion. Every day, he has meals and social entertainment. Why?
Because social intercourse can bring him continuous orders. Therefore, you can see a typical phenomenon: middle-aged men, with protruding abdomen and wind walking, are generally bosses in traditional industries.
Mr. B, after 1985, was engaged in the cross-border e-commerce industry. At present, the company has an annual business of more than 500 million, and daily life is very monotonous. He drinks tea, reads books, and runs. Wearing glasses, he is gentle and approachable. If you walk on the street, you can't see that he is the boss of a large enterprise.
Mr. C, a post-95 entrepreneur, is currently engaged in the live video delivery industry. At the peak, the GMV carrying goods one day exceeded 20 million, the number of fans across the network exceeded 20 million, the studio had only seven employees, and the annual net income exceeded 30 million.
If you compare the people around you, you will probably find that among the young people who have completed wealth accumulation, they are basically engaged in the new economy industry, that is, the high-tech, Internet, live broadcast short video industry, etc.
The post-60s and post-70s generation are basically engaged in traditional industries, either as factory owners or contractors, or in real estate, logistics, education and training.
In fact, people of every age have their own moat, which determines what you can and cannot do.
Therefore, for young people, never choose the wrong track and do what they are best at. But why do many people choose to do things that they are not good at?
Because of cognitive problems, please look down:
- Cognitive upgrading is a required course of life counter attack
The core of a person's success is to understand the strategy. It's just like you are controlling a ship and navigating in the sea. Navigation is very important. Without navigation, you don't know the direction and can't reach the destination at all.
If direction is compared to strategy, navigation is the boss's understanding. When your understanding is not enough, your navigation is broken. The results can be imagined.
Therefore, upgrading cognition is actually upgrading your navigation system. The stronger the cognitive ability is, the more accurate the strategic direction will be.
Teacher Jiang has coached a student. She is a very powerful host. She has done the hosting work for more than 20 years and has a solid foundation. Three years ago, she began to resign to start a business and opened a training company. Because she is not good at marketing, the business has been tepid. She almost wanted to give up, so she wanted to learn and improve her marketing ability.
Teacher Jiang gave her a suggestion at that time to create personal IP by making short videos. Making short videos in 2018 was still a very novel idea. It can be said that most people still do not understand the business value behind this.
At the beginning, I persuaded her to make a short video. She didn't know the value of the short video, but she just agreed verbally. In the end, she couldn't do it. I signed her up with our MCN agency. In less than three months, the number of fans increased by more than 1 million. Every week, the offline classes were full. Counting up, the turnover of her training company increased by more than 50 times.
Therefore, there is a saying that is quite right: "A person can never earn money beyond his cognition."
What do you do when you don't know enough? There are two ways: first, improve your own cognition, and second, find people with high cognition. It's right to simply follow his method. In the process of doing this, your cognition has actually upgraded.
- Seize the dividend period and quickly become the head of the industry
Any industry has a life curve:
If you enter this industry in the embryonic stage, the risk is the biggest, because you are likely to run out of money and the company's business has not yet started.
Is the best time to enter the peak period? Obviously not, because the top players have already appeared in the peak period. If you want to get a piece of the cake, it is difficult and costly, and the natural profits will be very low, and you are likely to lose money.
In fact, the recession period can not be entered. The whole industry is declining, and this is an irreversible phenomenon. Therefore, the best stage to enter is the dividend period.
During the dividend period, the competition is not so fierce, the cost is low and the profit is high. In this period, you only need to invest boldly. At the peak, you will have a place and make money. When the recession is coming, you should withdraw from this industry and follow this method to join the industry in the next dividend period.
summary
What is the most difficult thing about entrepreneurship? It is your rhythm that determines the order of your playing cards. If the order is wrong, no effort will be made. If the order is correct, you can make a four liang move!