The art of Motivating Customers- ICO MOZO

in mozotoken •  6 years ago 

Rewards, rewards, rewards

What is the easiest way to motivate any person to perform some action? Set the rewards for this action! That is how modern loyalty system work. You make a purchase – you got some bonus points on your account. The more places where you can spend these bonuses – the more valuable are they. In most cases, you are able to spend points for achieving a discount within some special network or to get some items for free. However, today the value of bonuses is dropping, so costumers do not really care about them. 

Here is simple example. You would like to buy some clothes and there is a network of shops you usually visit to perform this action. Now you are at the place, where there is no such filial, so you had to go to another shop for the first time. After purchase, manager gives you plastic cards with bonuses on in and instruction of how to continue the registration to become able to use these bonuses. 

In 8 of 10 cases, you will just drop this pack into recycle bin and go your own way. Even if you have the same shop in your city, you will not go there and bonuses, which were intended to make your loyal, did not worked out. 

There are plenty of reasons for such behavior of yours:

    • Bonuses are too low, so you do not really care about their amount. Frequently, it is approximately only 2% of sum of your purchase. 

    • You have to register on official website to make your bonus valid. In most cases registration is related with appearance of spam about new offers on your email, so you would not like to make it. 

    • Your reward expires to fast. For example, you would like to use bonus and visit shop once more, but only in one year, while expiration period of most loyalty bonuses is six month.

Solution, made with understanding of market

You may already noticed that the main issue about all the bonuses and loyalty points is low profit for the customer. Mozo team get it. They have decided to replace points and bonuses with the real cryptocurrency. Yeah, like BTC or ETH, but for the loyalty programs. We live in the world, where every second person want to get crypto and describe it as profitable way of investment, but vast of these people just do not understand how to get some tokens. Mozo offers the easiest way: you just need to install app and start buying items. 

Mozo tokens are compatible with Ethereum and Solo blockchains, which make them suitable for worldwide usage. Even if you do not need tokens, you may just sell them on the external exchanges, but we do not recommend you to hurry up. 

You may hear a lot about BTC and you may know that rapid value growth started only in several years after the release of the project. And this fact make Mozo tokens even more desirable: they are not just better than default loyalty points, but also more valuable in long-term prospects. 

LINKS

Website: https://www.mozocoin.io/
ANN: https://bitcointalk.org/index.php?topic=4169993
White Paper: https://www.mozocoin.io/pdf/060418_whitePaper_mozo.pdf
Facebook: https://www.facebook.com/Mozo-Token-2039854656295415/
Twitter: https://twitter.com/MozoToken
Telegram: https://t.me/mozotoken

Author
memFISTO
- https://bitcointalk.org/index.php?action=profile;u=1618122

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