I initially heard this as a rock song, but now I think that it should stay a "quiet" song. Turning up the volume would destroy the tension that comes from holding back. It's the holding back that gives Bruce's vocal performance it's intensity. Like the vibrato too. Kinda Elvis-y.
The structure of the song is good. The middle 8 (12?) provides a nice refresh towards the end. I might look at rearranging and editing a few things though.
I like that Bruce puts in a real performance. He is obviously a confident, seasoned musician. He looks into the camera, moves with the music and the bowing is a nice touch.
In short, I think that what stands out here is Bruce's vocal the performance. You've got a bit of X factor Bruce, but need some direction. Well done and thank you!