The Basics of NFT Marketplaces: What They Are and How They Generate Revenue

in nft •  2 years ago 

nft_money.png

Introduction

 NFT marketplaces are online marketplaces for selling custom made jewelry and other small goods. They are also known as “micro markets”, “handmade goods marketplaces”, “makers markets”, “sell-your-crafts marketplaces”, “craft marketplaces”, and many other names. They are a new and emerging market, but they are already generating revenue for sellers and generating excitement among craft-loving shoppers. This blog post will help you learn the basics of NFT marketplaces and the types of sellers they can help.

What is an NFT Marketplace?

 An ecosystem powered by a blockchain or decentralized ledgers technology, where buyers and sellers can meet, exchange goods and services, and interact with each other. The name “NFT” stands for “non-fungible token”. A non-fungible item can’t be traced back to a specific individual. Like with physical goods, ownership of an NFT is represented by a unique item, such as a specific piece of art, a digital token, a physical item, or an asset like a business share or real estate lease. Let’s say you want to sell custom-made rings.
 You can use Etsy, a centralized marketplace which allows you to list your goods, but it doesn’t allow you to sell tokens. You can also list your rings on a decentralized marketplace like OpenBazaar, where people who are interested in buying your rings can find you and make the purchase. But you’d like to make some money while you focus on creating a community around your rings. And you’d also like to be able to show off your handcrafted nature of the rings.

 A decentralized marketplace like OpenBazaar or EtherSc, where you can list your rings and make a profit, but you can’t build a community around your work like you want and make a profit at the same time. What if, there was a marketplace that allowed all these things?

Types of NFT Marketplaces

 There are two main types of NFT marketplaces: centralized and decentralized. Centralized: An ecosystem built upon a centralized marketplace model, like eBay and Etsy. Decentralized: An ecosystem built upon a decentralized marketplace model, like OpenBazaar and EtherSc. Centralized marketplaces have one centralized entity that hosts the marketplace and acts as a storehouse for all listings.
  A centralized marketplace means that the seller has a single point of interaction with the market and the buyer. Centralized marketplaces don’t have a centralized entity that acts as a single point of interaction. A seller on a centralized marketplace might have many points of interaction with the market. The seller might have to store their listings on a website, send emails, have customers fill out lengthy forms, and more. This adds more time and effort to listing on a centralized platform and takes away time from other tasks that could otherwise be spent listing.

How Does an NFT Marketplace Generate Revenue?

  Centralized marketplaces generate revenue from listing fees and listing upgrades. They often partner with payment service providers to receive fees from selling goods. Decentralized marketplaces generate revenue from fees from listings and from generating tokens from buyers. They often allow sellers to use their tokens to pay listing fees and receive benefits, like discounted listing fees or access to user-friendly interfaces. Centralized marketplaces usually charge listing fees as well as fees for upgrades like a “buy now” feature. This can increase your listing’s visibility by bringing more traffic.

Pros of Using an NFT Marketplace

 Sell Directly to Shoppers: A huge advantage of using an NFT marketplace is that you can sell directly to the consumers. Sell More with Less Effort: A major benefit of using a centralized marketplace is that you don’t have to put in much effort to get your listing up and running. - Easy Listing: A major benefit of using a centralized marketplace is that it’s easy and quick to list anything from a physical item to your expertise or services. Easy Buyer Fulfillment.
  Another major benefit of using a centralized marketplace is that you don’t have to deal with the logistics of buyer fulfillment. - Listing Stability: A major benefit of using a centralized marketplace is that your listings will be there for a long time, since it’s not solely reliant on the seller.

Cons of Using an NFT Marketplace

 Limited Visibility and Traffic: A major disadvantage of using a centralized marketplace is that it’s hard to get visibility and traffic on  your listing. - Complexity in Buyer Fulfillment: A major disadvantage of using a centralized marketplace is that it’s complex and tedious to fulfill all the orders that come through.
 There exists some degree of complexity in Seller Platform which is a major disadvantage of using a centralized marketplace :

is that it’s complex and tedious to handle all the operations involved in running the platform.
Risk of Sucks: A major disadvantage of using a centralized marketplace is that the marketplace may be bad or scams.
Risk of Scams: A major disadvantage of using a centralized marketplace is that you may run into scams or bad marketplaces.

Final Words: Is an NFT Marketplace for You?

 An ecosystem powered by a blockchain or decentralized ledgers technology, where buyers and sellers can meet, exchange goods and services, and interact with each other. If you’re looking for a platform to sell custom-made jewelry, NFT marketplaces are the way to go. And if you’re looking to build a community around your work, you should also consider creating a decentralized marketplace on a decentralized ecosystem. There are many different kinds of marketplaces and businesses, so it can be hard to decide which one is right for you. So make sure to do your research before deciding which type of marketplace to use.
  Centralized marketplaces are generally easier to join and start listing on than decentralized marketplaces. But if you want to grow and build a community around your work, a decentralized marketplace is a better choice. Now that you know the basics of what an NFT marketplace is, what types of marketplaces they are, and how they generate revenue, you are well prepared to enter the exciting world of non-fungible tokens and NFTs.
Authors get paid when people like you upvote their post.
If you enjoyed what you read here, create your account today and start earning FREE STEEM!