Alcohol-free beer is a non-alcoholic beer with alcohol content free up to 0% and is primarily manufactured by the dealcoholization process. With the rise of healthier segments of alcohol, the beverage industry is constantly undergoing a massive transformation. Beverages that are low on alcohol content, or are completely free of alcohol are gaining more popularity as compared to the more traditional alcoholic drinks, owing to growing awareness of the consumer regarding the significant health risks associated with the consumption of alcohol. Worldwide, non-alcoholic beer is becoming a new-found rage, which is in alignment with the changing habits of consumers surrounding alcohol consumption.
The surge in the non-alcoholic beer market can be attributed to the increasing awareness regarding the negative health impacts of high levels of alcohol consumption, a factor that is one amongst the major ones responsible for an increased penetration of the non-alcoholic beer market. Moreover, the growing health-consciousness among consumers surrounding the benefits of consuming malted beverages, combined with stable product availability is driving the industry outlook. For decades, alcohol consumption has been a social issue in several countries, owing to the strong presence of traditional culture and beliefs among a significant section of the population which will further support the trend of Non-Alcoholic Beer. Non-alcoholic beer is witnessing a significant global demand as an energy/ recovery drink amongst athletes as well.
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