OPTIN - FACILITATING THE EXISTING DIGITAL ADVERTISING SYSTEM (ICO)

in optin •  6 years ago 



Hello to the entire Steemit community and especially to investors looking to make life easier with cryptometry. You have already heard of other projects and important topics such as Bitcoin, Ethereum, ico, Blockchain, Kryptonite; This time, I present a wonderful project that you will love.        


 "Advertising is the art of convincing people to spend money they don't have for something they don't need" 

 -By Will Rogers 


 The best lines about advertising I read when I was researching the media industry. The Will Rogers said it true that advertising is an art to make people buy something they would never buy. We all come across thousands of ads in our daily lives and some attract us while some are annoying. The whole advertising industry works on one main base that is the customer data. You all must have noticed that whenever you go to the shopping mall they make you provide them with your email or phone number. Have you all ever thought that the data you provide can be monetized somewhere else? Yes its true, the advertising industry needs to spend lakhs of money in order to get this data. This data helps them to recognize potential audience. The data that you provide them for free can create a great return on investment for their company. The advertising industry has evolved over the years and we cannot even compare the old times of advertising with this modern era. Today market tries every possible way to reach target audience but in the olden times, the advertising was limited in its boundaries. Can you all go back to the times when advertising was more of a physical thing and advertisers used to share pamphlets in the busy areas? In this digital era, we the users, advertisers, and publishers all have their own kinda way to walk in this industry. Now customers are more conscious about their data and they don't tolerate the ads they don't like. Most advertisers should follow the good marketing mantra that "People don't want to hear from you unless they have heard of you". Advertisers are craving for good data which could expand their customer base. The companies spend enough money on market research but still don't get it done. The chain between the advertisers and users is now full of middlemen which have led to a reduction in the ROI. The customer data are shred in the market without their consent which causes them to face intolerable spam in the form of emails and calls. The market needs to come up with such a solution which could solve all these problems in one go and facilitate the advertising industry. The Optin has made such a platform which will be all in one solution for the media industry and will solve many issues which are frequently mentioned in trade journals. The blockchain has leveraged many segments of the market and now its time for advertising network. The project for the day is really interesting and rewarding. Let's get into its details. 


 MORE ABOUT THE PROJECT

The Optin is a blockchain based venture which will leverage the advertising network with its powerful features. The Optin project is a creation of Do good media and is comprised of three main components. The first component will attract the users as it allows us to choose that of which specific brand we want to see the ads and you will also get rewards for this actions. Yes, I know its so unbelievable but Optin believes that each and every participant of the platform should be rewarded for their actions. The second component called datacube to facilitate the marketing research. The third component will directly connect advertisers to the publishers without any middleman. The current ad ecosystem has many issues which Optin will definitely solve with the help of blockchain technology. The platform also has its own inbuilt tokens called OPT token which will allow the users to easily interact with the platform.
 

We invite you to visit the Whiepaper and, if you have any questions, contact the project managers via the Telegram group.      


 CONCLUSION

Behind any product, the manufacturing is just the 50% of work done and the rest of the thing completes when successful ads are designed. It's really important to advertise your product for the best return on investment so it's really important to solve the issues it has. The Optin will make each and every participant of the platform to monetize their actions so that nothing goes in vain. The platform will definitely make the advertising industry more transparent, trustworthy and efficient using the most advanced blockchain technology. I think it is ready to rule the future marketplace.
 

 Website - https://www.optincoin.org/

Whitepaper - https://drive.google.com/file/d/18xfJMgdcdrrWcN8aq8OiRVnD80Ug8_MR/view

ANN - https://bitcointalk.org/index.php?topic=4548980.0

Telegram - https://t.me/OPTinCoinOfficial 


    Bitcointalk User: Noticiasbitcoin 

Profile: https://bitcointalk.org/index.php?action=profile;u=1969069  

Myetherwallet: 0xeB029ba88D93dcdA31369CC9E1E151Ac622823c2 

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