Ivan Zhegov considers himself 60% designer and 40% photographer, and is based in Sofia, Bulgaria.
Ivan is co-creator of the online magazine Dinya — a non-periodical publication about culture, photography and aesthetics, with a strictly personal point of view towards all their aspects. Or, as he would describe it, a personal space, dedicated to sense and beauty.
His work is presented through short visual stories, covering topics that interest him at a certain period in time. Burdened by the world of advertising, where he spent way too much time, he’s trying to find the right balance between minimalism and abstraction on one hand, and realism on the other.
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