I am interviewing people about their brand stories and, more importantly, brand storytellers
about Brand Storytelling in the Digital Age on my Podcast - BrandAPeel
Well, like most of what I do an idea pops into my head and I jump off the cliff to see what will happen - which is the OPPOSITE of what I recommend clients do. All it is costing me to test the market is time... and I don't have a life beyond creating content and telling brand stories.
For those who don't have time and need to hire help to produce a podcast, you must first research what people want and how to
position your brand into the market.
Let me do the research of jumping in, talking to brand storytelling experts, and listening to what people are engaging with to discover what is going on out there. Then I'll have the knowledge you need to be more successful in your efforts.
When I re-started my podcast at the end of January, I was shocked by how many people were contacting me to talk to me about brand storytelling. Before I knew it, I had over 70 booking requests and I didn't want to make any of them wait a year before their episode was published - so I was posting one episode a day for 2 weeks and as people listened to my podcast - I had more people contacting me to talk about brand storytelling.
Trying to get content for APeeling digital magazine was like pulling teeth at times and the readership was only 2 000 per monthly issue - Podcasting gives quality backlinks, appointments with interesting people, blog posts for UnPeeled, and content for future issues of APeeling.
https://www.marketapeel.agency/post/100-podcast-episodes-100-days