California Consumer Privacy Act (CCPA) since January 1.st

in privacy •  5 years ago  (edited)

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California again... Hahaha!

As in many cases California again is pretty progressive in regards to consumer protection/privacy protection, at least compared to the rest of the States that is.

I guess it's a good start to enforce some regulations of this kind so companies have the proper financial incentive and arguments for their shareholders to get sufficient funding to address this.

Without such pressure points some companies won't do the "right" thing and rather accept a breach or two especially since it became a total normality that breaches occur.

The general public seems to be apathetic about breaches anyways and most seem to have given up the fight for their privacy before it even really started.

The brainwashing by propaganda and repetition of big incidents worked just fine so far.

Check out this article from Threatpost about the new CCPA:

https://threatpost.com/california-adopts-strictest-privacy-law-in-u-s/151497/

Cheers!
Lucky

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Hi buddy

From what I've noticed @joebrochin asked a really valid question: how much all those regulations will affect small businesses. Time will tell ...

For the moment, and I've answered that to Joe too, the CCPA aims at companies that aren't in the smb area.

From the article:

_"Specifically, CCPA applies to companies that have at least $25 million in revenue and make half their money selling data or gathers information on at least 50,000 consumers."

Cheers!
Lucky

Lucky,
I do think we need to force these companies to be more proactive. However, I wonder how much this regulation will impact the small business.

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Hello Juan!

From the linked article...

_"Specifically, CCPA applies to companies that have at least $25 million in revenue and make half their money selling data or gathers information on at least 50,000 consumers."

So this is clearly not a thing for smb's.

Cheers!
Lucky

Thank you. I must have just read over that part. Appreciate the clarity. Love your posts.

Thank you Joe!

That's a very good question @joebrochin