If you have a website, you've heard the news that blogging is extremely beneficial for driving traffic.
However, with so much digital noise - competition is fierce!
You can no longer just "post and pray" for a surge of traffic.
Those days are sadly long gone ;(
If you're a blogger, you need to create helpful content + SEO + Promote it like never before!
Here's a handy dandy SEO checklist you can run through to check if you're on track with maximizing your blogging efforts.
RESEARCH YOUR KEYWORDS FOR EACH BLOG POST
Regardless of whether you consider them your keywords or keyphrase, you need to target high volume/low rivalry keywords. You should know what you have a shot to rank for! If your website is new with low domain authority, you'll be less likely to rank for competitive keywords.
Try: Ubersuggest.com
PLACE YOUR KEYWORDS IN THESE SPECIFIC AREAS
Whatever you do – don't keyword stuff! Place your keywords 3 times max in your article.
What's more, place the keywords in the "backend" of the post. This should effortlessly be possible by using the SEO Yoast plugin.
To ensure Google comprehends the principle focal point of your blog entry, you have to put those keywords in these particular areas:
Your blog entry title otherwise known as H1 tags
In your URL organized "yourwebsite.com/these-are-your-keywords"
Meta Description
Place your keywords once normally in the opening sentence
Picture alt tag
Picture filename
Spot equivalent words of your keyphrase in a subheading
Website design enhancement agenda
Place synonyms of your keywords
FORMAT YOUR BLOG POST
- Make your post EASY to read!
This is important because most people SKIM your blog!
Ensure you use sub-titles to separate your content. This arranges each segment so individuals can skim your site without any problem. It additionally assists Google with understanding the depth of your content.
Use bulleted records or numbered records. Your substance will be improved and may show up In included scraps.
Include supportive pictures. Attempt an infographic or a picture that conveys a subheading.
Ensure the quality is 100% and ensure your post is at any rate 800 words minimum.
Add some internal links to other related posts
Keep your blog paragraphs short – 3 sentences max
NOBODY wants to read HUGE blocks of long uninterrupted text.
Notice how I'm making small sentences here? ;)
Ensure your post is responsive for mobile use
Include a YouTube Video if it can clarify your topic
ENHANCE FOR SPEED
Ensure your picture record size is little – use an online Free Image Optimizer to optimize your pictures and help make your page load quicker!
I think Yoast should add page speed to the test since ease of use is a Huge positioning element!
EMBED YOUR NEW BLOG POST IN YOUR OLD BLOG POSTS AS A "RELATED POST"
You can use the traffic you as of now get and improve your CTR – active visitor clicking percentage.
TEST WITH YOUR BLOG POST'S TITLE
Your blog entry's title should be alluring!
Think about a description that triggers the client to tap on your site.
Thanks for reading!
If you'd like to learn more about my SEO tips, check out my website!