Here we’ll discuss beginner’s SEO optimization Google -friendly guidelines designed to put your website on the good foot. The hardest part about search engine optimization is that it seems mysterious, difficult, and has a different twist for many marketers. We talked a lot about SEO optimization in one of our other posts, but here are a few more tips to better optimize your website. Search engine optimization starts with on-page and off-page optimization. Here are the most important elements to properly set up your website.
What is on-page SEO, well the term “on-page” is a hint. On-page SEO is a systematic process of setting up the internal elements of your web page.
On-page optimization includes:
Meta Tags
URL
Images
Page speed
High Relevant Website Content
Meta Tags: Consist of the title tag, description details, and keywords. Although many SEO experts are touting that keywords don’t play a huge role in the metadata. Get full details here to improve SEO
Off-page optimization
Off-page optimizations are the tactics or link-building strategies performed off-page. Basically, this is where you intentionally solicit the approval of others. Google doesn’t care how much you say you’re great, they only listen when others say you’re great.
The key is to connect with higher authority websites. Just like in the real world, once a non-celebrity connects or has been seen with a celebrity, that gives them instant credibility.
Interesting Facts
The first five results that show up on Google get 67% of all clicks.
53.3% of all website traffic comes from organic search. (BrightEdge)
92.96% of global traffic comes from Google search, Google Images, and Google Maps. (Sparktoro)
69.7% of search queries contain four words or more. (Ahrefs)
Now I'd like to hear from you!
When SEO optimizing your business website did you include both on/off page optimization?
Or maybe I didn’t mention your favorite optimization strategy?
Either way, let me know by leaving a comment below now.