Over the years counterfeits have pose a great threat to the government, individuals, companies, and industries all over the world. Many are losing a lot of their hard earned monies to these counterfeits. Most people losses their hard earned money to these counterfeits because of lack of education on how to tell the difference between the real notes and the counterfeits. I remember few days ago, one trader was crying bitterly, all because someone gave her fake products.
Now thanks to technological advancement and little education around, the negative effects of counterfeiting have now been magnified and are causing a larger
scale of damage. Most brands choose to invest a large amount of money into implementing NFC or RFID technologies into their products, but the results are still limited and the costs are still high.
But now thanks to simplybrand.io, a solution to this problem is created by establishing a platform with a built-in AI model and machine learning technology to identify counterfeits. Crowd-sourced participants will be incentivized to assist in verifying the unidentifiable items, while the information of the counterfeiters will be published on the blockchain, which is immutable and public for everybody to read. In addition, two major functions will be released along the way which will result in more parties joining the platform to complete the goal of the platform evolving into a self-governed ecosystem. By combining these cutting-edge technologies with new mechanisms to govern the platform by itself, our solution is able to solve this problem effectively on a large scale.
Throughout simplyBrand’s quest to check these counterfeiting, the following are some of the problems;
- Global e-commerce market
- The cost of counterfeiting
- Increasing difficulties of anti-counterfeiting
- Ineffectiveness in anti-counterfeiting
The counterfeit products market has grown rapidly in recent years with the expansion of E-commerce and compounded with the increased use in mobile devices resulting in 7% of world trade being counterfeit products; purchasing goods online is becoming easier than ever, so counterfeiters are able to penetrate multiple global markets. Despite the fact that counterfeiting poses significant threats to individuals, brands, insurers and governments, effective methods have not been undertaken to tackle this issue. As consumers and brands have continued to suffer from counterfeiters, simplyBrand has developed the perfect solution to stop counterfeiting in global E-commerce for good.
To the above problems, simplyBrand is presenting a solution to the problem of rampant counterfeit products which that have flooded global E-commerce by establishing an organic platform which will combine blockchain, AI and crowdsourced participants working together.
Brands will use the simplyBrand platform to request brand-protection services, Crowdsourced Participants will directly report counterfeit products, or work with the AI to verify the authenticity of E-commerce products and the Enforcement Agencies will use the platform to access lists of verified counterfeit products.
In today’s increasingly technological world, E-commerce is becoming more influential to people’s lives, which is also creating new and expanding avenues for counterfeiters to exploit. These counterfeiters exist everywhere and have permeated E-commerce channels all over the world, creating an unprecedented flow of counterfeit products. Counterfeits are low quality and dangerous, which is why simplyBrand is presenting a new way to improve global E-commerce that will benefit everyone from major brands to individual consumers.
The simplyBrand platform will combine AI, human ingenuity and blockchain technology which will be used to create an immutable “blacklist” of counterfeit product vendors available for the world to see, while the tokens within the blockchain will incentivize crowdsourced participants to utilize the simplyBrand platform.
THE PRE-SALE
Simplybrand in collaboration with cobinhood has lauched a pre-sale has been set running from 10th January and would run till 23rd March 2019. I'm sure you dont want to miss this opportunity to get some cool tokens. Login here. This is the breakdown of the token info.
DETAILS
Name
SBA Token
Symbol
SBA
Type
Ethereum-based Erc-20
Amount of tokens for sale
160m SBA
Price of Tokens
0.00025Eth/SBA
Hard Cap
40,000 Eth
Soft Cap
4,000 Eth
You can earn 1,000s of free tokens when you refer others through your referral link
References
I AM @ferrate and I SAY NO TO COUNTERFEITING
I stand with SIMPLYBRAND, I stand with BRANDPROTECTION
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