The Marketing System

What comes to mind first when you consider Online Marketing?
Which components of online marketing are critical, which are optional, and which can be left out entirely? Judge for yourself.
To your existing customer base, sell more back-end items. You've already established a rapport with them, gained their trust, and established your reputation.
Upselling to new and existing consumers should be a regular occurrence. Offer them another product after they've decided to purchase one.
Cross-promote your goods and services with non-competing businesses. You'll be able to reach a larger number of people at a lower price.
Make deals with other companies to form joint ventures.
At a cheaper cost, you can expand your product line and target new profitable areas.
Start an affiliate marketing programme for your company. You'll be able to spend less money on risky advertising and more on sales that are guaranteed. I hope you've found what you've read so far to be useful. The following section should help to clear up any remaining doubts.
To save money, trade advertising with other businesses. You might trade e-zine advertisements, banner advertisements, links, print advertisements, and so on.
Part of your workload can be outsourced. Employee costs, equipment costs, taxes costs, expansion costs, and so on can all be reduced.