The sports drink market in North America stood at USD 7.90 billion in 2018 and is expected to remain dominant during the forecast period due to the increasingly health-conscious population in the region. For instance, in 2018, approximately 55% of the American population lived a healthier lifestyle.
The rising demand for sports drinks in the U.S due to the presence of major players such as Gatorade, PowerAde, and BodyArmor will further influence the sports drinks market trends in North America. The Asia Pacific is expected to witness a high demand for sports drinks in the forthcoming owing to the rising disposable income in developing countries such as India, China, and, Japan. In addition, an increasing number of health-conscious consumers will impel companies to introduce new sports drinks, which in turn will boost the sports drink market share by brand.
Furthermore, the growing focus of males and females towards sports activities will have a positive impact on the sports drink market revenue. For instance, the number of men’s teams nationwide increased by 62 from the past years, while women’s teams increased by 64. Women’s teams have outnumbered men’s teams since 1996-97.
According to the report, published by Fortune Business Insights, titled “Sports Drink Market Size, Share & Industry Analysis, By Type (Isotonic, Hypotonic, and Hypertonic), Brand (Gatorade, Powerade, and Others), Packaging Type (Metal, PET/Plastic, and Glass), Distribution Channel (Supermarket/Hypermarket and Online Channel), and Regional Forecasts, 2019 – 2026” the market size stood at USD 23.54 billion in 2018.
Source of Information: https://www.fortunebusinessinsights.com/sports-drink-market-102083
The sports drinks market report executes a PESTEL study and SWOT analysis to reveal the stability, restrictions, openings, and threats in the market. Combined with the market analysis capabilities and knowledge integration with the relevant findings, the report has foretold the robust future growth of the market, and all articulated with geographical and merchandise segments.
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