Startups seem to be one of the most discussed topics in the world today. Everyone wants to know how to begin their venture. This is because successful entrepreneurs earn more than anyone else in the world. Talk about Bill Gates, Jeffbezos or whoever you want. Even entrepreneurs like Dmitry Rybolovlev who is currently under investigation for one of the most expensive frauds in the world of art.
Why Entrepreneurs Earn So Much?
But, one should ask why entrepreneurship is a profession (some might say entrepreneurship is not a profession) that pays so well. Well, for one, the most fundamental reason why an entrepreneur earns so much is that they take such a huge risk with their investment. Statistics show that more than 50% of businesses fail in their first four years. So, then if you are happy doing your 9 to 5 office jobs, the person that works throughout the day with no job security does deserve to reap the benefits of such risky investments that are about the same multitude of the risk.
World Businessmen and their Investment:
But it is not always people that have no experience in entrepreneurship that undertake risky new investments in startups, but also businesspeople with already established businesses. They may do so to diversify their businesses or maybe put up a better fight with their competitors, and for multiple other reasons.
However, one thing that is sure of is those already established entrepreneurs may have a better idea about how to launch their business than people with no experience. But it would be unfair to say that they have had an unfair advantage because establishing their previous venture does involve a degree of risk similar to new investments.
But what makes a seasoned entrepreneur invest in a new business. Here are some of the factors that are involved in the choice:
1. The type of Market:
Before a world businessman invests in a business, he would want to know what sort of a market he is investing in. if the market is one that requires a lot of personal interaction with the client, for instance, a tailoring business or cobblers, then a textile manufacturer may decide that he does not want to go for this sort of business because the market may be too small for him.
2. The size of the Market:
A world businessperson would also want to know the size of the market. Whether it transcends borders or is just a local market that does not extend further than a city, will be questions that may need to be answered. The entrepreneur may want to know how much share he can have when the startup is set up.
3. The competitors:
The scale of the competitors and the level of competition that prevails in the market is one of the most important features for deciding whether to invest in a business or not. Answering these questions will reveal the strategies for the future of the business.
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