To many entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. Recently Chris Burniske, a blockchain analyst, noted a peculiar aspect of the crypto-asset world. “Burst of Facebook activity prior to 2 Dogecoin recent run. DOGE equals one of the more socially geared crypto-assets.”
The comment highlighted the importance to DOGE’s value of being culturally relevant. But now, even days after that, what is the way of mentioning DOGE on Facebook? Facebook search doesn’t elicit much substance these days regarding DOGE, except that it is increasing in price. There are no upcoming Facebook events mentions, most of the mentions that pop up shoot out from 2014.
Many supporters of DOGE don’t see it as an innovation, but a coin with true merit and values. “Doge is more decentralized than ETH. The developers of Doge never compromised their decentralization principles,” wrote The Decentralized Maximalist on Facebook on March 4 in a statement also disparaging of Ethereum. “Doge never compromised their principles to save their own skins. They never promised promises they couldn’t deliver.”
Most of the mentions across Facebook about DOGE relate to faucets, websites that give away digital currency when one fulfills mundane tasks. On Twitter, there is not much action other than notes about price increase like Mr. Burniske’s and, filed under #DOGE, pictures of cute dogs.
Steem, is another digital currency that is based on a blogging platform that might also be considered “more socially geared”. It is also being discussed over Twitter and other social websites. According to popular cryptocurrency analysis website CryptoCompare, increasing numbers of statuses have been made about STEEM as the price increased. A cursory review shows many of the mentions relate to individuals sharing their own blog posts they’ve posted to Steemit platform.
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