It's interesting to see the different angles for marketing Steem, and you're right, understanding what exactly is being marketed is key to creating a successful strategy. Each feature – whether it's blogging, social networking, or being a platform for developers – brings unique strengths. However, as with any platform, properly targeting the right audience is essential.

This is where having a good marketing strategy comes into play, especially if Steem wants to compete with established platforms. For example, hiring the best local SEO agency can help Steem refine its messaging and reach the ideal audience, ensuring each strength gets the spotlight it deserves without getting bogged down by its weaknesses. It's all about presenting the right selling points to the right people.