That is a really interesting outlook. One of the major differences that I've seen so far is the lack of third party advertisements. I know that was a driver of me joining but I'm certain that somewhere down the line it will happen. As most things, it is a matter of the implementation. I would much rather see steem ads based on my overall interests and activities on this site rather than sniffing my mic or recent Web searches.
I don't know about everyone else, but it is fairly annoying to see ads on something you purchased for weeks after just because you had to search for it to buy it.
All in all, I remain optimistic. Long live the steem!