YouTube has once again targeted smaller content creators in efforts to tighten the grey area of demonetisation on the platform; rather than simply address the elephants in the room. Starting February, a new set of requirements will be released, enforcing channels to have at least 1,000 subscribers and 4,000 total hours viewed on the channel before granting them access to the revenue from advertisements.
Here we have two issues: the first being that a massive company like YouTube clearly disconnecting itself from the small, and ambitious creatives on the platform; ultimately choosing the existing whales. The second being monetisation in its own. It's a dying method of advertising on the Internet, especially on a large video platform that's used by millions every day--of course it's still highly profitable, but once again, that favours the existing whales and not the ambitious creatives.
For a company that constantly pushes smaller users down, there are very little alternatives. Existing alternatives are simply not worth the effort; they don't offer monetisation, or perhaps don't have anywhere near of a similar amount of visitors. It's fair to say YouTube has the monopoly at the moment. That said, we have seen YouTube content creators adapt and move to funding platforms like Patreon to combat the issue of demonetisation.
I believe we are at the point in which Steemit and DTube should be advertised as a worthy alternative. We've got a plethora of large names from YouTube posting their YouTube videos here on Steemit, and DTube itself is a neat alternative to YouTube given it's built on top of the Steem blockchain. These are only a few of the existing platforms we could start to create awareness of, and I'm certain that the eventual launch of Smart Media Tokens will only increase the number of worthy alternatives.
The big plus to using Steemit is that embedding a YouTube video into a post still grants that content creator access to the plethora of users still on YouTube, but grants them access to a reward pool. It combats the horrible and flawed system of having an algorithm choose what content is 'advertiser friendly' and what apparently isn't. The censorship resistance on Steemit and DTube effectively removes the cruel hand that claims to give, but mostly takes.
The Steem blockchain doesn't care if your content doesn't appeal to a massive advertiser; it cares that your content is yours, and contains the creative vision you have.
Wow youtube, that is too much. However DTube and steemit overall isn't very known. That is the biggest problem...
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Yup. Steemit is very slowly getting mentioned by some big YouTubers, but we've gotta get the word out that this can really combat YouTube's awful requirements.
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You are right, but I live in small country (Czech rep.) and when I bring up steemit to the conversation colleagues or friends look at me like I am crazy :/ Fb and Yt still rule the world..
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Perhaps in person isn't the best idea; but online across various sites and social medias, just sharing links from Steemit can help raise awareness of the platform. Articles like this one published on other sites or even in a video on YouTube itself can help.
I wouldn't bother attempting to tell colleagues and friends unless they're fully aware of cryptocurrency to begin with.
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I have uploaded a couple of recent videos to YouTube because I don't like that dtube posts it directly to my timeline when I want to embed it in a broader story. But I looked in to the ad revenue at Youtube just this week. You have to have 10,000 views before you can even apply, without the new rules kicking in. That is absurd.
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DTube somehow managing to hide content from the Steemit timeline would be huge. If somehow that becomes I thing, I'd definitely switch to it.
I've been partnered several times on YouTube, a lot of my videos have at least 3k views, and I certainly don't qualify with the new partnership rules.
I think it's really damaging to smaller channels that post creative content for small amounts of money, which helps them in life with either rent, food, or perhaps even the scam of college tuition.
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Hopefully they will incorporate a "publish to steemit" button in the future. That way, you can just post the videos and link multiple videos into a single post later. Like you can currently do with Youtube. That would be awesome.
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Yup! I think that's mostly the thing holding a lot of Steem-based services: automatically publishing to Steemit. Most people don't want that.
I could really see myself uploading various film-related things to DTube if my channel on there was separate. A lot more than I would on YouTube.
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Once again, the smaller channels pay for the mistakes of the bigger channels.
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