Principle of target (aiming/targeting)
If you don’t see the target, it is useless to spend ammunition.
Every company has its own market segment that covers. For every product/service it is necessary to define target group of clients who are eligible for purchasing product/service that are offered.
WHEN YOU SEE THE TARGET, AIM AT IT AND STRIKE THE CENTRE WITH FULL FORCE.
Principle of Preparation
Without preparation, there is no winning.
Let us go back to step number 1.
Preparation is written down in a copybook as well as the goals. Goals and working plans determine what to do and preparation determines how to do it.
For every conversation, promotion, appearance it is necessary to know beforehand to whom we are talking to, his/her marital status, current occupation, business desires, education, goals and ambitions.
It is not necessary to write long analyses. You need to describe in a couple of sentences the main characteristics and potential ambitions of a person/company with whom/which you intend to negotiate.
Put yourself in the role of the person/company with whom/which you need to have a conversation and ask yourself the questions to which you should provide answers.
If you do not know all the answers, consult with your mentors and superiors from your company.
PREPARED PEOPLE ALWAYS WIN.
Start Planting Paprikas right now
Source: From the Founder, pxds.com
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Every day the marketing strategies are updated more and to be at the forefront it is necessary to know the consumer. To be one step ahead of the competitors is to identify the characteristics and wishes of the people with whom you are going to negotiate. Greetings.
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