many organisations find it difficult to come up with fresh and creative techniques to boost website traffic. there's a lot of misinformation out there about how to get more visitors, which might lead to you repeating the same old techniques and expecting different results.
here are 5 tried-and-true tactics for increasing website traffic, both organically and through paid advertising.
- Be consistent on your social media platforms.
Analysis from Kepios shows that there are 4.65 billion social media users around the world in April 2022, equating to 58.7 percent of the total global population. Social media user numbers have continued to grow over the past 12 months too, with 326 million new users joining social media since this time last year.
When it comes to the 55 percent of consumers who learn about new businesses through social media, Gen Z and Millennials are the most inclined to do so. As the purchasing power of these digital natives grows, so will the growth of social networks, which will reach over 243 million users in the United States by 2025. Consumers will most certainly discover your competitors first if your brand isn't ready to profit on the rising networks.
• Distribute information throughout your social media platforms (blogs, videos, post, infographics, relevant information, e-books and so on).
• Replying to followers, reposting their posts, and tagging them are all ways to interact with them.
• Use hashtags that are relevant.
When new content is released, update the link in your bio to promote it.
• To promote new content, change the cover photo.
• To persuade them to click the link to the material, include tempting information about it.
• Respond to other people who are looking for answers by including links to your content in your response.
- Use instant traffic with paid methods
Advertising through paid search, social media and display ads can be an efficient & fastest way to increase website traffic.
Different ways for paid traffic are as follows:
SMM Panels - Buy Google Review (cheap)
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Push Notifications - best quality
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Display Ads - visual ads
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Shout-outs on instagram - targeted traffic
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I highly recommend you to use them all the services & get high quality traffic to your website instantly.
- Create The High Quality Content
Content freshness is a ranking criterion, and even the most evergreen content loses its shine over time. You'd be shocked what a content update can do, even if your piece is still on the first page of Google. A new SERP publish date can considerably enhance CTR and move you up a few positions, resulting in an increase in traffic.
However, you can't simply alter a few words and then update your post's publish date. That is something Google is well aware of. Here are some strategies, taken from my post on how to get more traffic from evergreen content:
• Make changes to your meta title and description.
• Replace any broken links or images.
Update and/or add fresh data and statistics.
• To illustrate concepts, replace outdated graphics and/or build new ones.
• New connections to more recent resources have been included.
• In Search Console, add new keywords from the query report (more on that later).
- Do Keyword Research
Include relevant keywords in your text at all times. Keywords should be used naturally, not crammed into the content to the point where they distract the reader or detract from the core theme. Keywords should be used frequently throughout the text, such as in the meta description, page title, headers, and a few other places.
You can utilise tools like Storychief
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, Ahrefs, and SEMrush to conduct keyword research. These sites display what keywords competitors are using, how frequently people search for keywords, similar keywords, and a wealth of other information that can help you plan your keyword strategy. Hiring an SEO service is also a viable alternative, as they can provide useful insights and conduct audits to uncover issues that are preventing your site from being seen in search engines.
- Submit Press Releases to Prominent Publication.
When companies write press releases to market themselves or their clients, they shouldn't merely throw them up on a press release syndication service and hope for the best. They must promote the release aggressively and send it to influential websites and magazines in their fields.
When we want to share excellent news about a client, we send it to industry blogs and newspapers that their target audience reads. As a result, we can generate dozens of new prospects for the customer and increase referral traffic.
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