China International Big Data Industry Expo 2021 was held in Guiyang International Conference and Exhibition Center from 26th to 28th May. Various well-known entrepreneurs gathered in Guiyang to have discussion on the same stage, talk about future of digitization and share frontier theory, technology and achievements of big data between each other. On 26th of May in the morning, VoneMall, the commodity coding shopping platform based on blockchain which researched and developed independently by Vonechain Technology had officially launched in Guiyang Big Data Expo.
• Convey One’s Intention Instead of Gifts Only
VoneMall blockchain commodity coding shopping platform combines shopping and coding features together. Users can endow interest and sense of ceremony to the commodity via commodity coding (fill in message that you wish to convey, such as words, photos and videos).
• Creative Chain Issuance, Blockchain Records Out-Of-The-Box Thinking
Through combining encryption algorithm at the bottom layer of blockchain and smart contract, your creative thoughts will be issued on chain eternally without being tampered.
• One-Click Access to Sell Creative Commodities Easily
VoneMall provides services for retailers and clients, opens API interface of E-commerce ecological platform to the public. Seller can provide creative coding services for buyer via one-click access.
VoneMall’s Press Conference
During the press conference, Ms. Wang Huiping, marketing partner of Vonechain Technology had carried out deep analysis about customized gifts industry market and made full interpretation regarding values and product features that VoneMall can endow to the industry. VoneMall is a commodity coding shopping platform based on blockchain. Via commodity customization and coding, coding information will be recorded eternally using blockchain technology, thus this will change traditional shopping pattern and endow more additional values and interest to the commodity.
Customized Gifts Market Possesses Great Potential
Love is always a forever issue for human. Regardless of love, kinship, friendship, every emotion needs to be expressed, hence gift is the most direct way of expressing love.
As a country well-known in courtesy, sending gift is an important way of expressing in Chinese social culture. From business partners to relatives, people like to deliver their emotions through gifts. For instance, New Year gifts, commemorative gifts, promotional gifts, business gifts and so on in every festival, because thoughtful gifts are needed to maintain relationship, grab attention and increase image.
As people’s living standard improves, sales income of China gifts industry will continue to grow. According to related data, sales income of China gifts industry has shown tendency of rapid growth. Market scale of gifts industry in China had exceeded RMB 3.21 trillion in year 2016, RMB 3.46 trillion in year 2017, RMB 3.7 trillion in year 2018 and surpassed RMB 4 trillion in year 2020.
VoneMall Press Conference
Younger generations like generation Y and Z have gradually become the main consumers of gifts industry in China, because most of the young consumers pursue life with quality and sense of ceremony, they also have higher requirements in personality and creativity of gifts. Thus, this causes customized gifts market in China to spring up gradually and develop rapidly.
Along with continuous expansion of market scale in gifts industry, current gifts market has become red sea market, but how can retailers find blue ocean within the red sea market? If retailers wish to stand a place in development and become excellent figures in the industry, they still encounter many problems now.
Triple Dilemma Makes Industry Struggle
• Lack of Simple and Accessible Tools
Currently, gifts industry market lacks of related tools for customized gift services. For retailers, they not only need to bear high cost for independent research and development and endure high pressure, but also face problems such as using traditional methods like writing greeting cards manually and recording via Excel table which are still very common for them. This has greatly affected the efficiency because scale effect is very difficult to achieve for enterprise.
• Sole Service Target
Due to high cost and low coverage of customized gift services, retailers provide lesser customized services for enterprises and individual users nowadays. As a result, service mode of retailers becomes monotonous, lesser types of products are sold and lack of features in gifts creativity occurs. Moreover, retailers who fail to meet the requirements of individual consumer have caused dilemma situation.
• Intense Competition in Industry
Followed by the increasing requirements of personality among buyers, retailers need to produce gifts with different types and features to meet the requirements of consumers. Generally, gift manufacturers involve in phases such as research and development, design, production and so on, but they do not possess the ability to establish brand with own features. On the other hand, majority sales flow of customized gifts relies on third-party which is e-commerce platform, but because of high advertising cost and competitors, living space of small and medium-sized gift enterprises has become smaller and smaller.
VoneMall Overcomes Difficulties in Gifts Industry
• Provide Various Exquisite Templates, Support Personalized Custom Template
VoneMall blockchain commodity coding shopping platform is a SaaS product, it helps retailers to have the ability to provide personalized gifts for consumers rapidly. Consumers can randomly choose templates with various styles according to requirements of different scenarios. For instance, gifts for parents, lovers, friends or clients have exclusive custom templates respectively. Through sending gift that specially customized for “him”, the intention in it definitely surpasses the value of gift. That is the unique charm brought by VoneMall.
• VoneMall + VoneTracer Process Tracing, Brand and Product Show Effective Facilitation
VoneTracer is a tracing platform based on blockchain which researched and developed independently by Vonechain Technology. Effective combination between VoneMall and VoneTracer makes issuance of commodity information on chain done with one click, prevents tampering of information during the whole production process, and makes every step of commodity production clearly shown in front of consumers. With the gratitude customized by VoneMall, source of gift is traceable, production process is checkable, and gratitude is doubled up! It has reached 1+1>2 effect.
• Become Cooperation Partner, One More Ecological Drainage
VoneMall self-operating mall can achieve interface communication with retailers and realize multiple drainage effect. Furthermore, VoneMall also supports sharing in social networking sites in order to help retailers in contact with customers via platform with more sales flow and drive more consumption. Through inserting introduction and purchase link of enterprise or new product in tracing information, consumer will be directed to mall and purchase again. Hence, this not only achieves publicity, but also brings sales flow.
VoneMall Press Conference
Conclusion
As a creative commodity coding shopping platform researched and developed independently by Vonechain Technology, our company will not sell the commodity directly as technical provider, instead we help enterprise to further improve service quality, widen business range and encourage them to serve terminal C customer better via VoneMall coding platform.
VoneMall is a creative gift coding platform researched and developed based on blockchain technology. Differ from traditional method of sending gifts, VoneMall uses customized gifts to deliver love and records gift content on chain with “one gift, one code” so that information cannot be tampered. Gratitude doubles up when gift value doubles up, your loved one will receive a special surprise by the time he or she unboxes the gift.
Being a disruptive technology in next generation, blockchain is penetrating our lifestyle in all aspects. VoneMall blockchain commodity coding shopping platform will maintain love forever and fulfil the saying “love will never fade”.