- Use a Landing Page. Change your site so that it displays a custom landing page
instead of your current posts. Many themes have this feature, or you could use a
premium solution such as Premise for WordPress. - Strengthen Your Footer. Make the best possible use of the space at the bottom of your
theme to include important links, a short bio, or other important information about your
site. - Update Your Theme. Are your traffic numbers flat or falling? When’s the last time you
updated your WordPress theme? The answers might be related. If your theme no longer
reflects the current branding of your company, then update or switch to a new theme. - Start Video Blogging. The current version of WordPress makes it extremely easy to
post video content. - Improve Your Permalinks. By changing the URLs for the articles on your WordPress
website to include fewer (but higher value) keywords, you may be able to improve the
ranking of those articles on the search engines. - Leverage Your Images. Each time you upload an image, make sure to tag it with
appropriate “title” and “alternate text” tags to assist your search engine rank. The “title” is
also what appears when someone tries to “pin” your image to Pinterest. - Improve Your Sidebars. Use this tutorial to populate the sidebar areas of your site with
content that can be dynamically selected and displayed based on a number of different
parameters that you specify. - Add Page Numbers to Blog Post Comments. If you have a particularly active
community of users who comment on your blog posts, use a plugin such as WPPaginate to add page numbers to your comment pages. - Hide Certain Post Categories From Your Home Page. Install the PE Category Filter to
keep certain categories of posts off your home page, but still keep them available on
other portions of your site. - Let Users Register or Comment with Facebook. There are many different ways you
can integrate your site with Facebook. The Simple Facebook Connect plugin is one of
the best and easiest ways to start.
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