According to research, the gaming market surpassed the music and film market in 2017. It consists of 2 billion players around the world who spend more than 3 billion hours a week on games. The gaming industry has reached an annual income of about $100 billion in 2017 with an annual increase of over 200%. Although the overall game market is booming, funding opportunities for game developers are still inadequate. Due to the lack of proposals and solutions for placing advertisements in video games on the web version, now advertising in Internet games is almost exclusively performed on mobile applications. With the help of plug-ins and retail spaces of Vreo decentralized platform, advertising on all sales channels becomes possible.
Key features of Vreo
Vreo is an affordable, internationally adapted platform for all devices (mobile and PC) with extensive capabilities for integration with any software. Vreo provides a reliable, continuous revenue for developers and allows evaluating the behavior of users to optimize the display of advertising. Thanks to the plugins and the system of advertising auctions, Vreo can be accessed by any major graphics program.
Advantages of Vreo
You can work on the project in three ways. Game creators can sell virtual advertising spaces to potential advertisers. The latter, in turn, acquire seats for advertising and provide large-format content. Gamers are the end users of the product - when they play the game linked to the platform, they watch the ads. The counting of the views is done by the plug-in platform, which sends ads for viewing from the backend, and after the completion of the procedure consolidates the information on the server.
The main direction of the platform is advertising in computer games. But beyond that, Vreo platform is financing the development of computer games with its unique Funding Gateway product. It is a platform for financing games, where software developers can run their own mini-ICOs using the experience and market information collected by Vreo.
Vreo platform works closely with the Funding Gateway project, since the statistics collected by Vreo are the basis for market information to evaluate future projects. Vreo takes into account every point of view of a user in various aspects, such as the country of origin, the length of the view, screen size and location, to provide advertisers with payment, depending on the quality of an advertising. Thanks to the underlying blockchain technology, each view is securely retained to prevent fraudulent manipulation.
The creators of the project carefully evaluate each project before releasing it on the market, based on the information provided and considering potential and economic prospects. Thanks to the statistics collected by Vreo platform, reliable financial projections can be compiled using the parameters of individual projects.
Vreo features the format of AD digital video, which is integrated directly into the software. A cross-platform is available for all kinds of devices on the platform to ensure the best and fastest matching. Advertising is broadcasted by introducing AD into a virtual environment bypassing AD-blockers, i.e. Vreo can bypass accessible advertising locks by embedding advertising in a virtual environment.
Each gaming, corporate, custom, advertising and digital billboard has its own identifier for performance evaluation. Thanks to the artificial intelligence on the platform, there is a continuous analysis of the correspondence of the demand for a particular product to the current offer.
Vreo cryptocurrency
To perform calculations on the project, MERO tokens are developed, implemented according to the ERC-20 standard on the basis of Ethereum. A total of 700 units have been issued, of which 400 MERO were allocated for sale. The fixed cost of one MERO is 0.05 dollars. You can buy cryptocurrency using ETH and BTC. The possible purchase price ranges from 1,000 to 40 million MERO. The project's hardcap is $12 million.
Summary
Thus, Vreo platform is an Internet market that unites software developers, brand advertisers and gamers. Players receive a portion of advertising revenue by viewing posted ads. With Funding Gateway, users can exchange their MERO tokens for money or finance a project they like.
The project was launched in 2015, and by the beginning of 2017 the beta version of Vreo platform has been released. The work on improving the product continues, and by mid-2021 the creators of the project will present a full range of professional tools.
Links:
Website: https://ico.vreo.io
WhitePaper: https://ico.vreo.io/files/vreo.io_whitepaper.pdf
Telegram: https://t.me/vreoio
Facebook: https://www.facebook.com/pgvreo/
Twitter: https://twitter.com/pg_vreo
Medium: https://medium.com/@vreo
ANN: https://bitcointalk.org/index.php?topic=2886707.new#new
Author: https://bitcointalk.org/index.php?action=profile;u=980049
Disclaimer
This review by Bonanza Kreep is all opinion and analysis, not investment advice.