A few days ago, I saw people complaining about the high pressure at work and the shady work in the workplace. I really envy the full-time housewife staying at home every day, waking up and eating something. In the afternoon, I had an appointment with my little sisters in the spa and afternoon tea, and waited for her husband after get off work Let's have dinner together.
Seeing such unearthly remarks, I just want to persuade you to write less about the red book of chu and chu, which is millions per capita, and also get a little bit of anger and feel the lives of ordinary people. Where is the life of a full-time housewife so easy? Young grandma and full-time housewife are two identities. A full-time housewife is a job that cannot quit but has to be on standby all day. Get up early to cook and send the big ones to the small ones. When you go home, you can sew new ones to make up for the old ones. Otherwise, do you think that when you go home, the fragrant food on the table and the clean and neat clothes in the closet are all made by the snail girl while you are not at home? This is just a daily routine. If you encounter a child who is sick or something, it will be even more confusing.
McDonald's in Norway recently launched a tvc to record a busy family day in the first person, which is quite interesting.
https://sz-video.topys.cn/461dc83769da42c2ae649d065c267fcd/b44f9c93b64b418d9ad9866619c46355-3dde2d57d60a0da62ea954efc666451c-hd-nbv1.mp4
Look, this day of jumping around. From the moment the baby gets up, there is no peace for a moment. The trivialities of picking up and raising a baby are reflected in it, and the parents are still busy with work and housework. Only when Mak Kee is eating can they have a quiet and rest.
In visual terms, the entire ad in the infamous prodigy band (The Prodigy) "knocked my Chi Bi" (Smack My Bitch Up) MV tribute, take the first perspective and techniques fast clip, fragmented collage But a complete day.
The insight is also quite clever. Generally speaking, fast food advertisements highlight either the fast and convenient service or the delicious and healthy food. However, this advertisement of McDonald's in Norway took a different approach, turning McDonald's into a place where parents can get a moment of respite. Please buckle your thumbs up on the public screen.
By the way, there seems to be an interesting little easter egg in this ad. From the reflection of the glass door, we can see that the busy parents are probably a same-sex couple.
However, whether it is a same-sex couple or a heterosexual couple, I am willing to buy all the concepts conveyed by Mak Kee’s advertisement.